
TIBCO Software introduced tibbr™, a communication tool specifically built for the workplace that allows the right information to find you. Unlike other social networking applications that focus on the concept of “following people,” tibbr is the first to take an entirely new approach to social computing by allowing you to follow granular subjects and machines as well.
Conventional social utilities are typically used to build a network of real-world social connections based on relationships with people. The critical driving force in the enterprise is not tied to people anymore, but rather contextual information and expertise about subjects relevant to an individual’s job. With a subject-based approach, people are decoupled from content to allow a greater degree of flexibility in what information a user needs and wants to receive at precisely the right time.
A tibbr subject can represent a user, an application or a process relevant to a particular business user in an organization. Need to know if the purchase order relevant to your function or group or project was cut? Want to make sure the invoice for your department has been received and processed by Accounts Payable (AP)? Simply subscribe to that subject feed such as Finance, Finance.AP, Finance.AP.Marketing, or even Finance.AP.Marketing.DirectMail.
tibbr filters out all that static and unwanted information clutter by keeping the focus on subjects. This functionality affords business and consumer users the ability to wipe out duplicate posts and re-posts, and eliminate lengthy “reply all” email strings. What TIBCO refers to as: One Message, One Time. And by offering the Power of Choice, tibbr allows information to be delivered in the form, frequency and manner of your preference.

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